Experience.
Expertise.
Energy.
We’re entrepreneurs and storytellers, experts in
strategic marketing for early and growth stage
brands. Based in Kuala Lumpur, we’ve been
building, leading and growing businesses for
more than 15 years.
STRENGTHS:
Put structure around problems and find
pathways towards solutions.
LEADERSHIP:
Build teams that can deliver growth and
empower them to operate with autonomy.
PASSION:
Passionate about brands creating happier,
healthier and more connected communities.
VALUES:
Guided by our values of integrity, curiosity and
determination.
What we bring:
Part storyteller, part strategist, Elena Kersey has been working with broadcasters, content rights
holders and brands to connect content with audiences in Southeast Asia since 2009.
She is the founder of PurposeFull Audio, a boutique podcast agency and currently works with thought
leaders and growth stage brands to create and execute content strategies that support engaged
communities.
Sam Middlehurst is a seasoned entrepreneur and business leader with over 15 years of experience
starting and scaling companies.
He is the co-founder of Fresh Events Asia, creators of The Music Run, a global running event that
combines music and fitness, and Redline Fitness Games, Asia’s functional fitness race. He has
recently exited from admiral.digital, a data-driven, growth marketing agency where he served as CEO
and Board Member, and was the co-founder of Fresh Sports Group, a strategic consultancy for
sports brands that was acquired by admiral.digital in 2020.
Sam has a proven track record of building strong relationships and securing long-term commercial
partnerships in Southeast Asia and beyond.
About us: